SEO: FOUNDATIONS FOR BUSINESS
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Level: Beginner
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Length: 70 Minutes
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12 Interactive Lessons
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Downloadable Resources
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Live Demonstrations
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Activities to Implement
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Completion Certificate
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Real-World Examples
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Instructor: Allison Chaney
WHY YOU'LL LOVE SEO: FOUNDATIONS FOR BUSINESS
SEO: Foundations for Business is the ultimate beginner course for understanding search engine optimization.
SEO is a powerful tool for increasing brand awareness, finding new audiences, driving traffic to your website, and increasing sales.
SEO (Search Engine Optimization) accounts for 50% or more of total traffic for many sites.
This SEO foundations course will introduce you to core concepts and terms in SEO.
SEO is a powerful tool for increasing brand awareness, finding new audiences, driving traffic to your website, and increasing sales.
SEO (Search Engine Optimization) accounts for 50% or more of total traffic for many sites.
This SEO foundations course will introduce you to core concepts and terms in SEO.
COMPLETION CERTIFICATE INCLUDED
COURSE DETAILS
Course Outline
What You'll Learn
- Articulate how search engines work.
- Use and understand SEO terminology.
- Apply SEO strategically to your marketing strategies.
- Identify the different elements of a search engine results page.
- Apply ranking factors (authority, technical, and relevance) to your SEO strategy.
- Create an SEO plan.
- Measure search engine results.
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100% money-back guarantee within 7 days of purchase
The #1 digital marketing training company for over 20 years
Consistently top-rated by participants
OUR HAPPY CLIENTS
MEET YOUR INSTRUCTOR
ALLISON CHANEY
ALLISON CHANEY
Allison is one of the most experienced digital marketers in the industry, having started in the earliest days of the Internet. Her unique ability to combine strategies that work with hands-on executional best practices drives digital marketing results.
Since 1999, Allison has helped hundreds of organizations, including Fortune 500 companies, get results from digital marketing. Allison built Bare Knuckle Digital, a successful digital marketing agency in Cincinnati, Ohio. When the company was acquired by Red 212, a Procter and Gamble spin-off agency, she continued to manage Digital Services. Allison now dedicates her time to building custom e-learning trainings with Boot Camp Digital.
Allison is a recognized expert in digital marketing, contributing to leading industry sites, contributing to the book “Digital Marketing that Actually Works” and speaking to global audiences. Allison has also created internationally accredited digital marketing training programs.
Allison has worked with leading companies including Fresh Express, AssurexHealth, OHC, Sweeney Automotive, Timbertech, Apollo Heating and Cooling, Snappy Tomato Pizza, Gold Star Chili, Miller-Valentine Group, Synchrony Financial (formerly GE Capital), and xpedx.
Connect with Allison on LinkedIn
Since 1999, Allison has helped hundreds of organizations, including Fortune 500 companies, get results from digital marketing. Allison built Bare Knuckle Digital, a successful digital marketing agency in Cincinnati, Ohio. When the company was acquired by Red 212, a Procter and Gamble spin-off agency, she continued to manage Digital Services. Allison now dedicates her time to building custom e-learning trainings with Boot Camp Digital.
Allison is a recognized expert in digital marketing, contributing to leading industry sites, contributing to the book “Digital Marketing that Actually Works” and speaking to global audiences. Allison has also created internationally accredited digital marketing training programs.
Allison has worked with leading companies including Fresh Express, AssurexHealth, OHC, Sweeney Automotive, Timbertech, Apollo Heating and Cooling, Snappy Tomato Pizza, Gold Star Chili, Miller-Valentine Group, Synchrony Financial (formerly GE Capital), and xpedx.
Connect with Allison on LinkedIn
ABOUT BOOT CAMP DIGITAL
Boot Camp Digital is the global leader in digital marketing training and education, with over 20 years experience. We've worked with the biggest companies like GE, P&G, Meta, Google, T-Mobile, NASA, The United Statess Senate, Medtronic, Johnson & Johnson, General Mills, Boeing, Cisco, and countless small and medium businesses.
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