LINKEDIN: PROFILE OPTIMIZATION

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  • Level: Intermediate
  • Length: 55 Minutes
  • 7 Interactive Lessons
  • Downloadable Resources
  • Live Demonstrations
  • Activities to Implement
  • Completion Certificate
  • Real-World Examples
  • Instructor: Krista Neher

WHY YOU'LL LOVE LINKEDIN: PROFILE OPTIMIZATION 

This is the ultimate intermediate course for LinkedIn profile optimization.

LinkedIn is the biggest professional social network. Every business professional should have a strong presence on LinkedIn. But it's more than just having a profile.

You need a presence that proactively positions you strategically to attract the right professional opportunities.

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COMPLETION CERTIFICATE INCLUDED

COURSE DETAILS

Course Outline

Part 1
Lesson 1: Importance of an Optmized LinkedIn Profile
  • Best practices for an optimized LinkedIn profile
  • Areas of focus to have a LinkedIn profile that stands out
Lesson 2: LinkedIn Profile Pro Tips
  • How people view your LinkedIn profile
  • Best practices in approaching your profile
Lesson 3: Optimize Your Profile Picture
  • The elements of an optimized LinkedIn profile picture
  • How to make your LinkedIn profile picture stand out using best practices
Lesson 4: Optimize Your Header Image
  • How LinkedIn header images can be an advantage for you
  • What to include in a LinkedIn header image
Part 2
Lesson 5: Optimize Your Headline
  • Purpose of a LinkedIn headline
  • Best practices to optimize your LinkedIn headline
Lesson 6: Optimize Your About Section
  • How to use the about section to tell your story
  • Best practices of the about section
Lesson 7: Optimize Your Experience Section
  • What to include in your experience section
  • How to address gaps in experience or employment
  • Best practices for making the most of your experience section

What You'll Learn

  • Articulate the importance of a strong LinkedIn profile.
  • Optimize each profile section with best practices.
  • Create an image and headline that attract opportunities.
  • Optimize your about section.
  • Optimize and enhance your experience section based on best practices.
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OUR HAPPY CLIENTS

MEET YOUR INSTRUCTOR
KRISTA NEHER

Krista Neher is a six-time bestselling author, international speaker, award-winning entrepreneur, global thought-leader, and an expert in social media, digital marketing, and personal branding, with over 20 years of experience.

She is the CEO of Boot Camp Digital and a contributor on Forbes and Newsweek. She wrote the first textbook on social media and created the first accredited digital marketing certification in the world.

Connect with Krista on LinkedIn 

ABOUT BOOT CAMP DIGITAL

Boot Camp Digital is the global leader in digital marketing training and education, with over 20 years experience. We've worked with the biggest companies like GE, P&G, Meta, Google, T-Mobile, NASA, The United Statess Senate, Medtronic, Johnson & Johnson, General Mills, Boeing, Cisco, and countless small and medium businesses.
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WHAT MAKES OUR TRAINING DIFFERENT?
  • Customized for industries and organizations
  • Hands-on with demonstrations
  • Practical with real examples
  • Interactive and immersize (not just videos)
  • Expert instructors with practical experience

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