LINKEDIN: CRAFTING COMPELLING POSTS

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  • Level: Beginner
  • Length: 50 Minutes
  • 6 Interactive Lessons
  • Downloadable Resources
  • Live Demonstrations
  • Activities to Implement
  • Completion Certificate
  • Real-World Examples
  • Instructor: Krista Neher

WHY YOU'LL LOVE LINKEDIN: CRAFTING COMPELLING POSTS

TKTKTK This is the ultimate beginner course for understanding how to use generative AI responsibly.

Generative AI is transforming how we work and improving efficiency and effectiveness. But it is vital that we become ethical, responsible, and secure AI users.

This course covers the key risks and considerations when using AI.

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COMPLETION CERTIFICATE INCLUDED

COURSE DETAILS

Course Outline

Part 1
Lesson 1: Creating Focused Posts
  • How to craft compelling content
  • Best practices to create strategic content
Lesson 2: LinkedIn Content Types
  • Different post types or formats to bring your message to life
  • Align your post type and strategic intent
  • Best practices for different post types
Lesson 3: Best Practices for LinkedIn Copy
  • Best practices for your LinkedIn copy
  • How to apply best practices to your writing style
Part 2
Lesson 4: LinkedIn Post Structure
  • How users comsume content on LinkedIn
  • How to structure content to work on LinkedIn
Lesson 5: Increasing Engagement
  • Proven strategies to increase engagement with your content
  • How to generate likes, comments, and shares
Lesson 6: Post Analytics
  • The content analytics available for LinkedIn profiles
  • How to interpret content metrics and optimize your content

What You'll Learn

  • Apply the three elements that create strategic, focused posts. 
  • Create content that breaks through and connects with your audience.
  • Use content formats and types that get results.
  • Connect your content format to your strategic intent in posting.
  • Apply best practices to copy and word choices.
  • Create an optimized post structure.
  • Apply strategies to increase engagement on LinkedIn.
  • Articulate the value of LinkedIn engagements.
  • Analyze post-performance with LinkedIn analytics.
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100% money-back guarantee within 7 days of purchase
The #1 digital marketing  training company for over 20 years
Consistently top-rated by participants
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OUR HAPPY CLIENTS

MEET YOUR INSTRUCTOR
KRISTA NEHER

 Krista Neher is a six-time bestselling author, international speaker, award-winning entrepreneur, global thought-leader, and an expert in social media, digital marketing, and personal branding, with over 20 years of experience.

She is the CEO of Boot Camp Digital and a contributor on Forbes and Newsweek. She wrote the first textbook on social media and created the first accredited digital marketing certification in the world.

Connect with Krista on LinkedIn 

ABOUT BOOT CAMP DIGITAL

Boot Camp Digital is the global leader in digital marketing training and education, with over 20 years experience. We've worked with the biggest companies like GE, P&G, Meta, Google, T-Mobile, NASA, The United Statess Senate, Medtronic, Johnson & Johnson, General Mills, Boeing, Cisco, and countless small and medium businesses.
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WHAT MAKES OUR TRAINING DIFFERENT?
  • Customized for industries and organizations
  • Hands-on with demonstrations
  • Practical with real examples
  • Interactive and immersize (not just videos)
  • Expert instructors with practical experience

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