LINKEDIN: ADVANCED 
PROFILE OPTIMIZATION

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  • Level: Advanced
  • Length: 55 Minutes
  • 10 Interactive Lessons
  • Downloadable Resources
  • Live Demonstrations
  • Activities to Implement
  • Completion Certificate
  • Real-World Examples
  • Instructor: Krista Neher

WHY YOU'LL LOVE LINKEDIN: ADVANCED PROFILE OPTIMIZATION

This is the ultimate advanced course for optimizing your LinkedIn profile.

Take your LinkedIn profile from good to great by optimizing and unlocking more LinkedIn profile features.

In this course, you'll learn advanced tips, strategies, and tactics to make your profile stand out and achieve your goals.

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COMPLETION CERTIFICATE INCLUDED

COURSE DETAILS

Course Outline

Part 1
Lesson 1: Optimize Your Featured Section
  • How to use LinkedIn featured section to stand out
  • The types of content that can be used in the featured section
  • Best practices for a LinkedIn featured section 
Lesson 2: Additional Sections to Boost Your Profile
  • How to use LinkedIn sections to add value to your LinkedIn profile
  • Best practices when choosing which section to use for the most impact
Lesson 3: Gain Recommendations on LinkedIn
  • What recommendations are on LinkedIn
  • Best practices for giving and receiving LinkedIn recommendations 
Lesson 4: Adding Meaningful Skills to Your Profile
  • The benefits of adding skills on your LinkedIn profile
  • How to add and grow skills
Lesson 5: How Activity/Interest is Shown on Your Profile
  • How activity shows on LinkedIn
  • How to manage the activity section on LinkedIn
  • How interests are shown on LinkedIn
Part 2
Lesson 6: Customize Your URL
  • What is a LinkedIn profile URL
  • How to customize your LinkedIn profile URL
Lesson 7: Protect Your Privacy on LinkedIn
  • The importance of allowing your profile sections to be visible publicly
Lesson 8: Choose the Right Type of LinkedIn Account
  • Various types of LinkedIn user accounts
  • Recognize the differences between a standard and a creator LinkedIn account
  • Determine which account type is the best option for your LinkedIn presence
Lesson 9: Pro Tips for LinkedIn Profile Optimization
  • Additional LinkedIn features available to improve optimization
  • How to get more visibility by using keywords and phrases
  • Simple profile pro tips that can have a big impact
Lesson 10: Profile Analytics
  • Analytics available for LinkedIn profiles
  • How to interpret analytics data

What You'll Learn

  • Use the "Featured" profile section strategically.
  • Customize additional sections to make your profile stand out.
  • Grow your recommendations.
  • Create and optimize skills to get more visibility.
  • Strategically use activity and interests to grow your personal branding.
  • Incorporate pro tips into your profile to make it stand out.
  • Use analytics to determine the impact of your efforts.
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The #1 digital marketing  training company for over 20 years
Consistently top-rated by participants
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OUR HAPPY CLIENTS

MEET YOUR INSTRUCTOR
KRISTA NEHER

Krista Neher is a six-time bestselling author, international speaker, award-winning entrepreneur, global thought-leader, and an expert in social media, digital marketing, and personal branding, with over 20 years of experience.

She is the CEO of Boot Camp Digital and a contributor on Forbes and Newsweek. She wrote the first textbook on social media and created the first accredited digital marketing certification in the world.

Connect with Krista on LinkedIn 

ABOUT BOOT CAMP DIGITAL

Boot Camp Digital is the global leader in digital marketing training and education, with over 20 years experience. We've worked with the biggest companies like GE, P&G, Meta, Google, T-Mobile, NASA, The United Statess Senate, Medtronic, Johnson & Johnson, General Mills, Boeing, Cisco, and countless small and medium businesses.
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WHAT MAKES OUR TRAINING DIFFERENT?
  • Customized for industries and organizations
  • Hands-on with demonstrations
  • Practical with real examples
  • Interactive and immersize (not just videos)
  • Expert instructors with practical experience

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