DIGITAL ADVERTISING: CREATIVE BEST PRACTICES
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Level: Intermediate
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Length: 40 Minutes
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6 Interactive Lessons
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Downloadable Resources
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Live Demonstrations
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Activities to Implement
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Completion Certificate
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Real-World Examples
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Instructor: Krista Neher
WHY YOU'LL LOVE DIGITAL ADVERTISING: CREATIVE BEST PRACTICES
This is the ultimate course for developing great creative for digital ads.
Great creative is vital to an effective digital ad strategy. Ads must balance two factors: earn attention and convey a business message.
There are specific best practices that lead to better ad performance. Great creative doesn't happen by accident.
In this course, you'll learn specific best practices that lead to better ad performance and how to create ads based on best practices that deliver results.
Great creative is vital to an effective digital ad strategy. Ads must balance two factors: earn attention and convey a business message.
There are specific best practices that lead to better ad performance. Great creative doesn't happen by accident.
In this course, you'll learn specific best practices that lead to better ad performance and how to create ads based on best practices that deliver results.
COMPLETION CERTIFICATE INCLUDED

COURSE DETAILS
Course Outline
Part 1
Lesson 1: Why Creative Matters
Lesson 2: Elements of Great Creative
Lesson 3: Impact of Creative Quality on Costs
Part 2
Lesson 4: Creative Best Practices
Lesson 5: Creative Examples and Evaluation
What You'll Learn
- Articulate why great creative matters and how creative quality impacts costs.
- Apply best practices for digital ad creative.
- Optimize text for better creative performance.
- Create attention-grabbing images.
- Apply video best practices.
- Evaluate creative for best practices.
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The #1 digital marketing training company for over 20 years
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OUR HAPPY CLIENTS
MEET YOUR INSTRUCTOR
KRISTA NEHER
KRISTA NEHER
Krista Neher is a six-time bestselling author, international speaker, award-winning entrepreneur, global thought-leader, and an expert in social media, digital marketing, and personal branding, with over 20 years of experience.
She is the CEO of Boot Camp Digital and a contributor on Forbes and Newsweek. She wrote the first textbook on social media and created the first accredited digital marketing certification in the world.
Connect with Krista on LinkedIn
She is the CEO of Boot Camp Digital and a contributor on Forbes and Newsweek. She wrote the first textbook on social media and created the first accredited digital marketing certification in the world.
Connect with Krista on LinkedIn
ABOUT BOOT CAMP DIGITAL
Boot Camp Digital is the global leader in digital marketing training and education, with over 20 years experience. We've worked with the biggest companies like GE, P&G, Meta, Google, T-Mobile, NASA, The United Statess Senate, Medtronic, Johnson & Johnson, General Mills, Boeing, Cisco, and countless small and medium businesses.
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